Kylie Minogue launches alcohol-free sparkling rosé wine
Kylie Minogue has announced the launch of her first alcohol-free sparkling rosé wine through her brand Kylie Minogue Wines. Minogue’s first alcohol-free expression promises a tantalising alternative for those looking to moderate their drinking this winter.
Pop princess Kylie Minogue has enjoyed astonishing success with her wine brand, Kylie Minogue Wines. It surged to one million bottles sold at breakneck speed and this year Nielsen data revealed the brand is now worth £18.9m, with volumes up 314.9%.
Now, Minogue has announced the launch of her first alcohol-free sparkling rosé wine into 700 Tesco stores and Booker retail partners, with more to follow in January.
“This festive season I am absolutely thrilled to be launching Kylie Minogue Wine’s first zero percent alcohol, Sparkling Rosé. Produced from selected ingredients of the highest quality including premium European grapes and high altitude, hand-picked, organic tea from the Yunnan province in China, our Kylie Minogue Wines Zero Sparkling Rosé is an innovative beverage which combines complexity, a fine balance and dry finish, to appeal to any Sparkling Rosé drinkers looking for a delightfully clean, textured product, minus the alcohol,” Kylie Minogue commented.
The 0% sparkling rosé retails at £7.
Partner Content
Kylie Minogue Wines’ Kylie Minogue Collection Pinot Noir, which is made using grapes from Australia’s Yarra Valley, was featured as one of our top 12 Pinot Noirs of 2022.
Read more:
Kylie Minogue Wine sales surge by colossal 314%
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