Pays d’Oc IGP to feature in Air France in-flight films
Despite the hardships of the 2021 harvest, Pays d’Oc IGP will be reaching new heights as two films about the appellation are set to broadcast on long-distance Air France flights.
The two 3.15 minute films showcase the Mediterranean splendour of the region and celebrate the pioneering winemakers who took the gamble on varietal wines in the late 1980s. The whistle stop tour of the 120,000 hectares under vine is certain to leave passengers eager for a taste, and luckily they will be to do just that 10,000 metres up in the air, as Pays d’Oc IGP director Florence Barthès explains:
“Passengers will be immersed in the beauty of our landscapes as they taste the wines of IGP Pays d’Oc, which make up a large part of the Air France wine list, synonymous with French excellence!”
Domaine Gayda winemaker Vincent Chansault describes in one the films that though he has tasted wines across the world, for him “Eldorado is right here in the Pays d’Oc, because we are fortunate enough to have a diversity of soils and grape varieties at our disposal.”
2022 also marks the 20th anniversary of Air France’s World on Board programme, which provides in flight entertainment to passengers on long-haul flights.
For those yet to book their plane tickets, the films are available to view on YouTube:
Looking to the future, Barthès said that “we hope that this meeting – or reunion – in mid-air with our wines, our landscapes and the men and women who embody them, will be a magical moment that travellers will remember for a long time to come!”
Pays d’Oc has been a PGI since 2009 and since then its wines have taken off at home and internationally. The region’s diversity and quality has been noted.