Top people moves in drinks: November

Camden Town Brewery appoints new managing director

AB InBev-owned Camden Town Brewery has appointed Adam Keary as its managing director, following a promotion from sales director.

Keary, in partnership with Camden founder and CEO Jasper Cuppaidge, has contributed to the brewery’s 216% sales growth in the past three years. Keary has also been responsible for doubling the brewery’s sales force, launching Camden’s products in the top four grocers and extending existing partnerships with UK supermarkets Waitrose and M&S.

He will now be responsible for continuing such growth, overseeing all sides to the business as well as the two breweries in Enfield and Camden.

Keary has previously held roles in companies including Nestle, Heinz, Nespresso, Nudie and Joseph Joseph.

Commenting on his new role, Keary said: “This is a very exciting time for Camden, so naturally I am delighted to take on the role of managing director. Our ambition for the future is massive and I’m looking forward to realising this next phase of growth with our fantastic beer team and network of domestic and international customers.”

Jasper Cuppaidge, founder of Camden Town Brewery, added: “Adam is awesome to work with and every day the company benefits from the aspiration, rigour and strategy that he brings to his role. His achievements at Camden Town Brewery speak for themselves. He’s been at the centre of our incredible growth, his team have secured core listings and built hugely important relationships with some of the UK’s biggest and best on and off trade outlets. Adam has done all this while keeping us true to our core values and mission to become the UK’s favourite lager brewery. I’m looking forward to seeing how the next chapter of Camden’s story unfolds with Adam’s expertise, guidance and ambition at the heart of the business.”

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