Bancroft Wines adds Aussie brand Heartland WinesBy Arabella Mileham
Bancroft Wines has added Aussie wine brand Heartland Wines to its portfolio, after being appointed as the brand’s exclusive UK agent.
Based in Langhorne Creek, South Australia, Heartland Wines was founded by acclaimed winemaker Ben Glaetzer of Glaetzer Wines and his friend Nick Keukenmeester, and specialises in producing distinctive Australian old-vine Cabernet Sauvignon and Shiraz.
The wines benefit from the region’s cool maritime climate and significant diurnal range, the company claims, with vine grown sustainably, not being treating with any chemicals, and there is minimal handling of the grapes plus a long cool fermentation to ensure the wines remain fresh and elegant.
As well as the Cabernet Sauvignon and Shiraz, the duo have also experimented successfully with alternative varieties Dolcetto and Lagrein, which are used to make the brand’s blended wines in Glaetzer’s Barossa Vintners winery in Tanunda.
The London-based distributor, which supplies the on- and off-trade as well as private clients and several select national accounts, said Heartland’s wines were “a natural fit” for its portfolio.
“Their wines are absolutely unique, with great quality throughout the range and a true commitment to sustainability.” Bancroft Wines’ CEO Jon Worsley said, adding that there was “a natural synergy” with its agency Glaetzer Wines, as they share Ben Glaetzer as winemaker.
“We are very excited to expand the presence of these wines in the UK and increase awareness of Langhorne Creek’s potential to produce great wines,” he said.
Keukenmeester, co-owner and managing director of Heartland, said the timing was perfect.
“The UK market is vibrant and diverse, and we believe this is the perfect time to inject new energy into our presence here,” he said.
“We are thrilled to be working with a new partner whose passion for wine is at the heart of what they do. I am confident that Bancroft’s young and energetic team will help introduce Heartland to a new audience and really tell the story of our very special terroir”.