These are the 5 most attractive export markets for wine right now

Trade show group Prowein has published its annual survey which puts a microscope on the global wine industry.

 

The survey looks at current sales trends around the world, and predicts which countries will be particularly important to producers over the next year.

Researchers at Geisenheim University in Germany surveyed more than 2,300 experts in the wine trade from 46 countries on a number of different issues including international wine markets, marketing trends, developments in online wine sales and the economic situation.

The study covers the complete value chain of wine. Respondents included both wine producers (wine-growing estates, wineries, cooperatives) and intermediates (exporters and importers) and marketers (wholesalers, specialist retailers, hotels, and gastronomy), creating a “unique barometer” for the industry.

Each year, Prowein asks people which export markets they think are most attractive to their businesses. They are asked to rank their appeal on a four-point scale from -2 (not attractive at all) to +2 (very attractive).

The ranking is based on producers who either currently export or plan to sell their goods abroad over the next year.

This year, China, Canada and Australia have risen to the Top 7 while South Korea, Poland and Switzerland dropped in the listing.

Keep scrolling to see the five biggest export markets in the world right now.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Show Coordinator

Speciality Drinks
London, UK

Key Account Executive

Berkmann Wine Cellars
London, UK

Sales and Marketing Director

New Generation Wines
London, UK

Brand and Marketing Manager

New Generation Wines
London, UK

Sales Director

Manchester Gin
Manchester, UK

Sales Account Manager x 2

Berkmann Wine Cellars
London, UK

Business Development Manager / Account Manager

Harviestoun Brewery
Glasgow, UK, Scotland West

Staff Writer

The Drinks Business
London, UK

Customer Services Administrator

Speciality Drinks
London, UK

Wines from Spain Annual Tasting 2019

London,United Kingdom
7th Mar 2019

RAW WINE London

London,United Kingdom
10th Mar 2019
Click to view more

The Global Riesling Masters 2018

View Results

Rioja Masters 2018

View Results

Click to view more