Vinventions hires sustainability boss to strengthen focus on eco-friendly business

Closures specialist Vinventions has created a new position within the business in a bid to become “the wine industry’s most sustainable closure company.”

Michael Blaise, Vice President of Sustainability at Viventions. (Photo: Viventions)

Michael Blaise, who has been with the firm since 2015, has been appointed as Vinventions’ vice president in charge of sustainability, a new role within the company which will enable it to further its efforts in becoming a 100% sustainable business.

“Our intent is to take a holistic approach to sustainability, fully integrating it into every aspect of our business, including our products, processes and culture,” says Malcolm Thompson, chief information officer of at Vinventions’ North American operations.

“As a show of our strengthening commitment, Sustainability is no longer just a guiding principle for us—it has become a Strategic Priority as well. We are making significant up-front investments in capital and resources, because we are convinced that by advancing our planet and advancing our people we will almost naturally generate superior profitability for our shareholders, too.”

Blaise added: “While our sustainable journey is a continuous process, we’re proud of our great success thus far in all three of these areas, including the use of 100% renewable energy at our Belgium facility, our water recycling practices in lean manufacturing, establishing retail cork collection and recycling programs, and the extensive philanthropist activities of our associates within our communities, to name a few.

“Our commitment to our own sustainability and reducing our impact on nature is evident in our corporate vision to ultimately achieve carbon neutrality on a company-wide basis, a goal supported by new innovations across our product ranges.”