Top 14 UK retailers: multiple opportunities

10th October, 2016 by Arabella Mileham - This article is over multiple pages: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16

1. TESCO
Stores: 3,500 (inc around 1,800+ Express & Metro)
Wine team: five, plus one spirits, one beer buyer and a category format manager Range: 660 (down from 950 wines last year), 40-45% are own label/exclusive
BWS market share: 25.7% vs 25.3% vs grocery (index: 101.6%) value: yoy +1.7

7

The BWS aisles has been through a tumultuous year at Tesco, with “Project Reset” which slashed nearly 30% of the range, stripped out 270 lines, embraced simpler EDLP pricing and saw the closure of its popular wine community. Only its customer wine fairs survived.

It is not yet obvious how successful the move was, after an initial fall in sales, Nielsen analyst Marc Aston says: “I’m not sure if they have recovered: wine yield is down anyway by around 2% so it certainly wasn’t the shot in the arm the wine category hoped. But it’s too early to say whether it has been a success.”

According to some suppliers, there are concerns the cuts were too savage and alienated a swathe of Tesco’s affluent middle-class customers, and corrective premiumisation is rumoured to be “imminent”.

But the Tesco team remains bullish, buoyed by last month’s well-received Tesco finest* pop-up bar in Soho, which shows the UK’s largest wine retailer can think beyond the confines of the supermarket aisle. db

 

Check out our top ten guide to the independent sector

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Job vacancies

Area Sales Executive

Gordon & Macphail
Edinburgh, Fife and Scottish Borders

Private Account Manager

BB&R (HK) Limited
Central, Hong Kong, HK

Beer Development Specialist

Matthew Clark
London, UK

Fine Wine Sales Administrator

Davy's Wine Merchants
London, UK

Business Development Manager - On Trade

FINE+RARE
Central London, GB

Regional Sales Manager

Swallow Associates Ltd
Home Based: North-West England, UK

London Account Manager Role (Full Time)

LITTLE BIRD GIN
Home based with UK travel. , GB

Sales Operations Manager

Bibendum PLB
London, UK

Digital Marketing Executive (online content & community manager)

Corney & Barrow Limited
London E1W (near Tower Bridge), UK

Store Manager – Premium Drinks

Amathus Drinks PLC
London, UK

On-Trade Regional Sales Manager

Anthony Byrne Fine Wines
London and the South East, UK

Wine Sales – Northwest England

Gerrard Seel
North West England

Senior On-Trade Sales Manager – English Sparkling Wine Company

COREcruitment
London based with national travel, UK

The Global Sparkling Masters 2017

Deadline : 14th June 2017

The Global Syrah Masters 2017

Deadline : 14th June 2017

The Global Malbec Masters 2017

Deadline : 14th June 2017

The Global Beer Masters 2017

Deadline : 1st August 2017

Click to view more

The Drinks Business Awards 2017

Now in its 15th year, the db awards have become the most authoritative, internationally respected badge of achievement in the alcoholic drinks industry.

The Asian Cabernet Sauvignon Masters 2017

the drinks business Hong Kong announces its first year of The Asian Cabernet Sauvignon Masters.

Rioja Masters 2016

Now in its fifth year, the competition will recognise and reward the finest Riojas on the world stage.

Fortified Masters 2016

Now in its third year, The Fortified Masters will reward the best fortified wines on offer.

Click to view more