Brewer holds prices due to ‘troubling’ pub closure rate

British beer producer Adnams will freeze its beer prices in support for the UK pub industry, which it says is facing “extremely challenging” conditions.

(Photo: Wiki)

(Photo: Wiki)

Andy Wood, chief executive of the Suffolk-based brewer, said: “We are very mindful that the trading environment for pubs in particular remains extremely challenging.

“We fundamentally believe that pubs have a unique and important place in communities and their continued closure rate remains troubling. When allied to the significant competitive pressures they face this is something that we cannot ignore.

“We held Adnams beer prices during the period 2009 to 2014 and with such things as fuel prices at their lowest level for years feel it is appropriate to do so once again.”

The announcement means that, with the exception of duty increases, Adnams beer prices will be held for the UK on-trade for the remainder of 2016.

The rate of pub closures in the UK currently stands at 27 per week, down from 29 per week in the first half of 2015, according to the Campaign for Real Ale.

Despite the slowdown in closures, Camra chief executive Tim Page recently warned the “fragile recovery” of the pub industry “could very quickly be reversed if the government fails to build on this positive development and misses the chance to support the British pub and beer industry by reducing tax again”.

Camra as well as the Scotch Whisky Association, the British Beer and Pub Association and the Wine and Spirit Trade Association are lobbying for further cuts to drinks taxes to support producers and the pub trade.

Their calls have received support from independent think-tank the Institute for Fiscal Studies, which recently said there is a “clear case for reform” of the British alcohol tax regime.

Adnams beer brands include Ghost Ship, Southwold Bitter, Broadside and the Jack Brand range.

Last week it relaunched its Prop Hop ale to coincide with the beginning of the RBS Six Nations rugby championship.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Sales - Global Wine Competitions

The Drinks Business
London, UK

London Account Manager

Speciality Drinks
London, UK

Sales Advisor

The Whisky Exchange
London, UK

Customer Services Administrator

Speciality Drinks
London, UK

Business Development Manager

Pol Roger Portfolio
London, UK

Business Development Executive – Spirits

Pol Roger Portfolio
London, UK

Trading Administrative Assistant

Vin-Exchange Ltd
London, UK

Events Sales Executive

The Drinks Business Hong Kong
Hong Kong

On-Trade Regional Sales Manager

Anthony Byrne Fine Wines
West Midlands, UK

Pink Rosé Festival

Cannes,France
7th Feb 2019

Wine Paris

Paris,France
11th Feb 2019
Click to view more

The Global Fortified Masters 2018

Deadline : 25th January 2019

The Global Pinot Noir Masters 2019

Deadline : 1st February 2019

Click to view more

Rioja Masters 2018

View Results

The Global Beer Competition

View Results

Click to view more