Bordeaux 2013: Pontet-Canet a ‘tough ask’?

26th March, 2014 by Rupert Millar

Pontet-Canet has jumped the starting gun for this year’s en primeurs, releasing its 2013 vintage at €60 a bottle ex-négociant – the same price as the 2012.

Pontet-Canet_Horse harvestWith tastings just beginning though not expected to get into their stride until next week, the release of Pontet-Canet’s price is surprisingly precocious.

Last year’s en primeurs started on 15 April with the release of Château Gazin and Ponet-Canet didn’t emerge until 2 May with the likes of Haut-Brion.

Liv-ex noted on its blog that the early start could be a “positive” signal for a short and sharp campaign but also asked, “is the price right?”

The Pauillac fifth growth saw yields fall 50% during last year’s “tough” vintage.

The 2012 is currently on the market for £600 a case, while 2013 would have to be offered for around £650, the same market price as the 2006 which also has 95 points from Robert Parker – who won’t be tasting this year until early summer due to a tour of the Far East.

Other more attractive buys might include the 2004 for around £500 a case with 90-points or the 2008 at just over £600 a case but with 96-points to its credit.

Having released at the same price as 2012, with other back vintages potentially offering better value and with no one having really tasted the vintage yet, Liv-ex ponders if merchants will “have the confidence to take it on” and offer it to their clients.

“It’s a tough ask,” it concludes.

Simon Staples from Berry Bros & Rudd tweeted this morning that BBR “would not” offer Ponet-Canet until its buyers had tasted it.

Following last year’s campaign (which was broadly seen as disastrous), pricing is key to this year’s futures – especially as the wine quality is expected to be so varied.

There has already speculation that some big name château may sit out this year’s campaign and two Right Bank heavyweights, Vîeux Château Certan and Le Pin, are already confirmed absentees.

Follow the whole of the en primeur campaign from releases to merchant reactions here on the drinks business.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Experienced Administrator

The Drinks Business
Central London, UK

Sales Executive (London – Craft Spirits)

Bimber Distillery
London, UK

2 x Buying Assistants

Berry Bros. & Rudd
Battersea and Basingstoke, UK

Temporary Christmas Sales Support - Wines & Spirits

Harrods
Knighsbridge, London, UK

Head of Wholesale

Hispamerchants Ltd
London, UK

Sales Manager

Hispamerchants Ltd
London, UK

National Sales Manager

Maverick Drinks
Field based, UK

Regional Sales Executive

EWGA
Gloucestershire, UK

The World Bulk Wine Exhibition

Amsterdam,Netherlands
20th Nov 2017

The Drinks Business Green Awards 2017

London,United Kingdom
20th Nov 2017

The Global Spirits Masters Lunch

London,United Kingdom
1st Dec 2017
Click to view more

Green Awards 2017

Deadline : 25th October 2017

The Global Riesling Masters 2017

Deadline : 30th October 2017

Click to view more

Champagne Masters 2017

The only Champagne blind tasting in the UK, the competition will reward the best wines in the following categories:

The Global Rosé Masters 2017

With wines from the palest of pink to almost ruby red, bone dry to almost cloyingly sweet, reductively handled to barrel-aged, as well as gently spritzy to fully sparkling.

Click to view more