June’s London Wine Fair will be “a make or break year” for the the capital’s largest wine trade event, according to its director, Ross Carter.
The London Wine Fair is to host a dedicated beer section for the first time in its 34-year history.
The wine industry is “losing touch” with Millennial consumers according to a recent study by Wine Intelligence.
Drinks charity The Benevolent and the London Wine Fair have partnered to lay on an industry party at Kensington Roof Gardens on the last day of the fair.
The London Wine Fair has pledged £40k to encourage independent retailers and sommeliers from the on-trade to attend this year’s event.
A seven day celebration of London’s restaurants, bars and wine merchants has been launched by the organisers of the London Wine Fair to coincide with the trade show.
The London Wine Fair has announced the introduction of a “show within the show” as part of its effort to appeal to UK independent merchants and the on-trade.
Some of the UK’s leading importers, including Mentzendorff, Enotria and Accolade, will return to the London Wine Fair next year.
From a more manageable fair to the diversity of the exhibitors, why the London Wine Fair is still important and worth visiting.
London wine fair event director, Ross Carter has said next year’s show will be more focused on the UK market.
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