US wine exports slashed by a third on back of Canada trade spat
US wine exports lost US$428 million in 2024, new data from the US Census Bureau has revealed, with exports to its leading market, Canada, plummeting 76%.
US wine exports fell 33.5% overall, down from US$1.3 billion in 2024 to US$850 million in 2025, the stats showed – a loss of US$428 million.
The loss of the Canadian market, which saw all provinces initially pull bottles of US wine off retail sales (although two provinces, Alberta and Saskatchewan later started reselling it) came as part of a wider ‘buy local’ movement across the country in response to President Trump’s decision to impose a 25% tariff on Canadian goods and remarks that he wanted Canada to become the “51st state”. It has seen imports of US wine to Canada fall from US$34million in May 2024, to only US$961,084 in May 2025, rising a little to US$1 million in June. By November 2025, US wine exports to Canada were down 82.3%, from $54 million to $9.5 million.
Carlton McCoy, CEO of Lawrence Wine Estates told the Robb Report that while it was likely that the downturn in the US wine industry was likely to have had “a far more detrimental effect on entry level wine” than more premium level wines, “no price point has been completely immune to the current market conditions.”
Meanwhile, data from the American Association of Wine Economists showed that tariffs on wine in 2025 brought in around US$492 million in revenue.
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The US Census Bureau noted that exports of ‘wine, beer and related products’ (which includes cider, vermouth, alcohol-based ready-to-drink (RTD) products and other fermented beverages) stood at US$1.2 billion in 2025, while a separate category of ‘alcoholic beverages excluding wine’ saw exports slide by $215 million to US$2.8 billion total in the 12-month period.
Import woes
Meanwhile imports were also affected, with imports of wine, beer and related products down US$1.1 billion during 2025, with alcoholic beverages down US$3.1billion.
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