Heineken named ‘most admired’ company’ in the UK drinks sector
Heineken’s UK arm has won the accolade of being named “Britain’s Most Admired Company” within the drinks sector in a recent peer-reviewed survey assessing its reputation, strategy, fiscal stability and performance.
The vote, which saw the beer, cider and pub company receive recognition in a survey assessing the nation’s “most admired” was run by Echo Research in partnership with the London Stock Exchange, shone a light on the business’s corporate reputation and perceived overall long-term value.
Recognition
Heineken UK managing director Boudewijn Haarsma said: “The recognition from our peers reflects the quality of our brands, the strength of our customer partnerships and the dedication of our people.”
Haarsma explained: “We’ll keep raising the bar – brewing great beer and cider, expanding choice in no‑ and low‑alcohol, and investing to help our customers grow, while running a responsible business that reduces its environmental impact and creates long‑term value. My thanks to all my colleagues across the UK who make that ambition real every day.”
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This year’s study is said to have gathered insight from more than 350 CEOs, C-suite directors, financial analysts and city commentators, who assessed 260 leading UK companies across 28 sectors.
Reputation
According to the methodology, companies are rated against 13 drivers of corporate reputation, including quality of products and services, competitiveness, clarity of strategy, financial soundness, environmental responsibility and long-term value potential and all self-scores are excluded from the analysis.
Highlighting how the win amplifies the company’s reputation, Echo Research group CEO Sandra Macleod added: “Securing a first sector gold is a significant achievement and reflects growing peer confidence in Heineken UK. It underlines the strength of their reputation among those closest to performance in the sector.”
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