Grand plans: closures company Herti has a busy year ahead

With planned investments, new customers and strong results expected, it’s due to be a busy year for closures company Herti.

FOUNDED AS a start-up company in 1993 with the main idea of producing aluminium screwcaps for the spirits industry, Herti now services clients producing wine, spirits, non-alcoholic beverages, mineral water and olive oil, covering 90% of all aluminium closures on the market.

“During those 30 years, we made efforts to differentiate our portfolio and now we supply closures not only for spirits, but also for wine, mineral waters, juices and olive oil,” says CEO Zahari Zahariev, the brains behind the operation. For brand safety and to avoid the risk of counterfeits, which often impact the wine and spirits markets, Herti offers composite closures and aluminium closures with non-refillable pourers that prevent the bottles from being refilled.

Herti continues in its efforts to innovate. As the company enters its fourth decade in business, Zahariev has a positive outlook for Herti in 2024, despite the challenges which have impacted the industry in recent years.

“Last year brought up very different challenges from 2022, with the industry facing slower demand and inventory build-up,” he explains. “Thanks to our great team and usual flexibility, we navigated this well.”

Zahariev also notes that he is “looking forward to what 2024 will bring as “we continue to build long-term relationships with our customers, partners and stakeholders,” he says.

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COMPOSITE CLOSURE

Spirits closures make up half of the Bulgarian company’s turnover, and Herti’s research and development plans for 2024 include the completion of a project dedicated to a new composite closure for premium spirits.

Research and development doesn’t stop there. Herti recently introduced an innovative technology in the aluminium sheets printing process which has resulted in an improved quality of product, and which has a positive impact on the environment. Consuming no gas or electricity, the new equipment eliminates CO2 and heat emissions, and is part of a wider set of green initiatives implemented by the company.

“Sustainable development is an important issue for all responsible businesses. It is particularly applicable to the packaging industry, because more and more products are being packaged,” Zahariev says.

“Selling our products on six continents and in more than 60 countries worldwide, we fully realise the responsibility for the production effects and the importance of our sustainable mission.”