Corney & Barrow sells wines on online ‘shop window’25th July, 2014 by Rupert Millar
Singapore-based online platform, Winefamily, has secured the support of Corney & Barrow and is now offering over 20 of the merchant’s wines through the site.
Among the wines being offered by Corney & Barrow are Bordeaux, Burgundy and Italy and the merchant joins 20 others that are already listed on the site.
Winefamily, previously profiled by the drinks business, is an online wine hub that allows wine merchants to sell directly to consumers through virtual “shops” and communicate with them too.
Corney & Barrow sales director, Oliver Hartley, said: “Corney & Barrow has complete control over our online shop – we can select the best value wines from our illustrious portfolio and offer them directly to wine lovers in Singapore.
“Selling online in Singapore adds value to our customer’s purchasing experience, without any capital investment on our end.”
Winefamily’s founder Paul Gerken added: “Corney & Barrow’s addition to Winefamily is testament to an increasing appetite for wine in the region, a demand for ease of access to quality wines, as well as the importance of a social wine community.
“We are honoured to have a top wine merchant like Corney & Barrow on board – wine lovers are bound to find a quality product that will suit their palate.”