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Wednesday 17 September 2014

BrewDog to launch spirits arm

14th July, 2014 by Lauren Eads

Scottish craft brewer, BrewDog, is preparing to launch its own spirits arm – a recent job advert has revealed.

BrewDog's James Watt and Martin Dickie

BrewDog’s co-founders James Watt and Martin Dickie

The brewer, which now has 17 bars at locations in Stockholm, Tokyo, Sao Paulo and Gothenburg, is currently looking for an “experienced distiller” to head up its “spirits division”, according to its website.

The popularity of BrewDog, which produces some of the world’s most expensive beers, has exploded in recent years with profits rocketing by 383% this year with the company reporting an increase to its annual turnover of 70% to £18m in June.

The company, known for its off-beat marketing campaigns, was recently named the UK’s fastest growing food and drinks company by The Sunday Times.

Now, its founders appear to be preparing to take on the world of spirits.

This year, the company opened a new brewery in Ellon, Aberdeenshire, where the position for head distiller will be based, with a further £4m expansion currently underway at the brewery.

BrewDog dipped its toe into the spirits sector in June last year releasing the WattDickie, named after its founding members, which was made from an IPA-style beer.

Its recent job advertisement is calling for a “highly motivated, experienced distiller with a can-do attitude” to head up the division working alongside an already appointed production manager to commission and oversee the installation of BrewDog’s new stills and design recipes for the company’s spirits portfolio.

BrewDog was contacted for a comment however a spokesperson said the company had “nothing to announce” at this time.

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