BrewDog heads into the spirits market

14th June, 2013 by Andy Young

Independent brewery BrewDog has announced its “most eccentric and absurd project to date” with the launch of a new beer-based spirit, which it has called WattDickie.

The new spirit was developed in a “radical brewing and ice distillation process”, which currently has a patent pending. The spirit has a 35% abv and is created using an IPA style beer. It is now available in BrewDog bars as well as at the brewery’s online store BrewDog.com.

James Watt, co-creator of WattDickie said: “WattDickie is beyond innovation. This is alchemy and apothecary. There was no hypothesis here, no ‘grand plan’, just an innate need to see what was possible.

“We went to the limits of brewing and took a match to them. WattDickie shakes maniacally at the foundations of….

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