WOSA appoints new CEO

19th September, 2013 by Patrick Schmitt

Former head of global marketing for cream liqueur brand Amarula, Siobhan Thompson, has been named as the new CEO for Wines of South Africa.

Siobhan Thompson

WOSA CEO from November, Siobhan Thompson was formerly head of global marketing for Amarula

Thompson will begin the new role from November, replacing Su Birch, who has been CEO of the wine industry association since 2000 – although Birch will remain at WOSA until the end of the year to help with the handover.

As previously reported by db, Birch intends to take “a brief sabbatical” and then focus on developing marketing plans for a range of clients.

Thompson has been Distell’s global head of marketing for Amarula and the company’s other liqueur brands since 2010.

She was previously Distell’s group general marketing manager for brandies and cognac, including Bisquit.

She also worked for several years promoting the company’s sparkling wines and was responsible for the launch of the luxury Pongracz Desiderius Cap Classique.

Before joining Distell in 2001, she was responsible for the UCT Graduate School of Business marketing and public relations.

WOSA chairman Johann Krige said the organisation was looking forward to having someone of Thompson’s global marketing calibre and experience at the helm to further the significant contribution made by Birch.

“She is a highly respected, results-orientated, marketing professional,” he said.

“Her seasoned exposure to traditional and developing markets and her conversancy with the alcohol category inspire great confidence,” he added.

One Response to “WOSA appoints new CEO”

  1. Looks like a great choice!!!

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Job vacancies

Commercial/Sales Manager

Crush Wines Ltd
Bremhill/Home office, GB

Wine Buyer

Adnams
Southwold, UK

Sales Manager - Scotland

Eurowines Ltd
Scotland

Sales Manager - North-West England

Eurowines Ltd
North-West England, UK

Sales Manager - London

Eurowines Ltd
London, UK

Key Account Manager - Grocery

Australian Vintage Limited
London (Croydon), UK

Key Accounts Manager - Impulse

Australian Vintage Limited
London (Croydon), UK

Business Development Manager

Regency Wines Ltd
North Devon & Somerset, UK

Sales Manager - North East England

Eurowines Ltd
Within 15-20 mile radius of York, UK

National Account Manager

Ehrmanns Wines
London, UK

London Account Manager

The Drinks Club
London, UK

London Sales Executive

Gourvid Limited
London and Greater London, GB

Logistics Administrator

Speciality Drinks Ltd
Park Royal, London, UK

Head of Sales - Hush Heath Estate

Hush Heath Estate
Kent/ London, UK

London Sales Executive

VDS UK Ltd
London, UK

The Global Merlot Masters 2017

Deadline : 2nd May 2017

db Awards 2017

Deadline : 28th April 2017

The Global Organic Masters 2017

Deadline : 2nd May 2017

The Global Sparkling Masters 2017

Deadline : 12th May 2017

Click to view more

Global Chardonnay Masters 2016

Now in its fourth year, the competition will identify the best Chardonnay from all around the world in every price range.

Rioja Masters 2016

Now in its fifth year, the competition will recognise and reward the finest Riojas on the world stage.

Fortified Masters 2016

Now in its third year, The Fortified Masters will reward the best fortified wines on offer.

The Global Malbec Masters 2016

the drinks business is proud to announce the inaugural Global Malbec Masters 2016.

Click to view more