Having launched his Tequila brand, Villa One, in the US last month, American singer Nick Jonas will be bringing it to the UK next year through Cellar Trends.
Former basketball star Michael Jordan, along with four NBA partners, is launching an ultra-premium Tequila brand.
Lee Applbaum, the former chief marketing officer for Patrón Tequila and Grey Goose vodka, has joined Atlanta-based cannabis firm Surterra Wellness as its CMO.
Satryna, a new ultra-premium Tequila brand launched in London this week by an all-female team, celebrates the Day of the Dead with its striking skull packaging.