Florida to gain a broader range of craft beer
A greater range of craft beers are set to sweep across Florida following a new deal between Champion Brands and Made By The Water.
The partnership, which involves the Made By The Water family of breweries, will see Champion Brands expanding the craft beer landscape in Florida, bringing beers from Oyster City, Catawba, Palmetto, and Faubourg Brewing to the sunshine state.
Made By The Water CEO Alexi Sekmakas said: “I am thrilled about this collaboration with Champion Brands. Their deep understanding of the beverage industry and their commitment to delivering top-notch products align perfectly with our values. Together, we are poised to reach new heights and introduce our exceptional craft beers to even more beer enthusiasts across Florida.”
Alex Van Auken, craft and spirits department manager at Champion Brands added: “Made By The Water’s dedication to crafting unique and outstanding beers resonates with our vision for delivering the best to our customers. This partnership will undoubtedly elevate the craft beer experience for consumers, and we couldn’t be more excited about the journey ahead.”
The new deal will expand distribution channels for Made By The Water’s products and will see Champion Brands leverage its distribution network to make Made By The Water’s craft beers widely available in bars, restaurants, and retailers in the Northeast portion of the state.
The main focus of the partnership initially will be the core Oyster City lineup as well as Catawba’s White Zombie white ale, however both groups have revealed that they expect to broaden the offering to include additional products in early 2024.