BrewDog opens craft beer hotel in Manchester
Independent Scottish brewer BrewDog has launched the North’s first craft beer hotel in the heart of Manchester’s Northern Quarter, complete with with 30 beers on tap, rooftop bar and taco hut.
DogHouse Manchester is craft beer brand BrewDog’s latest launch. Eighteen rooms have been designed full of bespoke touches, including beer fridges in the shower and ale and lager on tap.
Aligning with the brand’s carbon-negative ethos, sustainability is a key focus of the new venture. Free Brompton bike hire and free beer rewards for reusing hotel room towels add to the hotel’s eco-friendly credentials.
A ‘living wall’ made up of 26,000 plants has also been installed into the hotel, as part of its overarching aim towards becoming carbon negative.
Complimentary passes to the local gym are available for DogHouse guests, and each room is decked out with a vinyl selection showcasing local Manchester artists courtesy of Piccadilly Records.
James Watt, BrewDog’s co-founder, said of the Manchester launch: “From welcome pints of Punk, to in-shower beer fridges; The DogHouse is our gift to the passionate and dedicated army of beer fans that have supported us every step of the way. We are nothing without our community and this hotel celebrates that and where better to do it than in one of the UK’s greatest cities?”
Packages include ‘The Top Dog’ complete with dinner and breakfast for two, five litres of Punk IPA on tap, and a beer school experience. Alternatively, the ‘Brewing Experience’ package offers guests the chance to spend a full day in the Outpost Manchester brewpub with BrewDog’s head brewer.
A complimentary canine package is also available for guests looking to take their furry friends with them for the night, complete with a dog bed, water bowl and treats.
Want to know more about BrewDog’s carbon-negative ethos? Check out their latest ad campaign here.