CGA: Brits are spending more but drinking less

5th September, 2017 by Phoebe French

Data and research consultancy CGA has revealed a decline in volume drinks sales in Britain, as consumers increasingly spend more on booze and are more adventurous in their choices.

CGA’s Alcohol Sales Tracker has found that the total value of the ‘out-of-home alcoholic drinks market’ in Britain has reached £24.6 billion in the year to mid-June, an increase of 0.6% on last year. However, this increase is noteworthy given that volume sales declined by 2.6% in the same period.

British consumers are therefore drinking less but spending more when they do drink. According to the CGA, the results from London most exemplified this trend.


The research has shown that UK punters are increasingly favouring upmarket bars and managed pubs, especially locations in which they can have a….

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