Champagne and Chianti form partnership

Chianti Classico and Champagne have signed a partnership agreement that is set to boost the promotion and protection of winemaking and wine tourism across the two regions.

Consorzio Chianti Classico and Champagne Comite sign partnership

Left to right: The major of Rheims Arnaud Robinet, Sergio Zingarelli, chairman of the Consorzio Vino Chianti Classico, Presidents of the Comité Champagne Jean-Marie Barillère and Maxime Toubart, and Dario Nardella, major of Florence

The new partnership deal, which was signed by the majors of Reims Arnaud Robinet and Florence Dario Nardella on Friday (16 December) has been designed to allow the two wine regions to share experiences and best practise on a number of practical and promotional issues. These include legal protection of the respective designations of origin and corresponding collective brands, governance policies for their respective designations of origin, and the exchange of wine-making experiences, looking especially at sustainable development and climatic changes, as well as policies for tourism development.

Sergio Zingarelli, Chairman of the Consorzio Vino Chianti Classico thanked the Presidents of the Comité Champagne, Maxime Toubart and Jean-Marie Barillère for establishing the partnership, pointing out the shared outlook and values of the two wine-growing regions.

“With the signing of this agreement of cooperation, we are bringing to life a partnership which will include sharing our experiences in managing our respective governances, legally protecting the designations of origin in non-EU countries, in tourism development policies, and in promoting our heritage,” he said.

He noted the centuries of traditions that had been developed and protected over time.

“We represent two countries that are always ready to communicate their beauty and their extraordinary ability to promote their natural heritage. Today’s signing event formalizes and reinforces the partnership between two different entities based on shared values,” he added

It marks a step up in the collaboration of the two towns, which were first twinned in 1954, and has already resulted in cultural, economic and sporting exchanges and projects, it said.

Earlier this year Chianti Classico celebrated its 300th anniversary.  Two years ago, the region introduced a new top-tier level of wines, ‘Gran Selezione’, positioned at the top of the region’s DOCG in terms of quality, ahead of Chianti Classico Riserva and the Chianti Classico Annata, which marked the first time wine legislation in Italy has permitted the introduction of a new category at the top of a denomination.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

We encourage debate in the comments section and always welcome feedback, but if you spot something you don't think is right, we ask that you leave an accurate email address so we can get back to you if we need to.

Subscribe to our newsletters

Supply Chain Assistant

Speciality Drinks
London NW10 7SF, UK

Supply Chain Co-ordinator

Speciality Drinks
London NW10 7SF, UK

On-Trade Regional Sales Manager

Anthony Byrne Fine Wines
West Midlands & Northants

Logistics Team Leader

Speciality Drinks
London, UK

Assistant Operations Manager

Speciality Drinks
London, UK

Technical Manager

North South Wines
West Drayton, UK

Key Account Manager

MMI Maldives
Maldives

Business Manager - Impulse

Australian Vintage
Croydon, UK

Decanter Awards Marketing Manager

Decanter
London, UK

Customer Development Manager - South London

Love Drinks Ltd
London, UK

Exclusive Masterclass: Chablis on Tour

London,United Kingdom
29th Apr 2019

Vinexpo Bordeaux

Bordeaux,France
13th May 2019

London Wine Fair 2019

London,United Kingdom
20th May 2019
Click to view more

The Global Grenache Masters 2019

Deadline : 26th April 2019

The Tuscan Masters 2019

Deadline : 26th April 2019

Click to view more

The Global Riesling Masters 2018

View Results

Rioja Masters 2018

View Results

Click to view more