Brewdog worker prints ‘Mother F***er’ on cans

A brewery worker at craft beer brand Brewdog has been given Employee of the Month after printing ‘Mother F***er Day’ on a batch of its most popular beer without telling company bosses.

brewdog canThe batch of 200,000 cans of Punk IPA had to be recalled after Brewdog management were made aware when customers uploaded images of the cans on to social media.

Graeme Wallace, a packing manager at the Scotland-based company, was annoyed at bosses demanding employees “be more punk”, and decided to print the swear on the bottom of the beer cans.

Pictures of the cans have emerged from across the UK.

CAN2_2799201aConfused customers then contacted Brewdog, alerting bosses to the prank. All remaining cans from the batch then had to be recalled at the expense of the brewery, according to reports.

However, the company seems to have found the funny side, awarding Wallace Employee of the Month.

A Brewdog spokesperson said: “At another company, someone responsible for a prank like this might have been given the heave ho. At BrewDog, Graeme was awarded Employee of the Month”.

3 Responses to “Brewdog worker prints ‘Mother F***er’ on cans”

  1. Petar says:

    Coool!
    Cheers
    PK

  2. Will says:

    ” Craft Beer ” at 200,000 cans – more like crafty marketing

  3. Fred says:

    200,000 is the minimum order of cans from Ball in Findley, Ohio. There may be other companies that offer less, but 200,000 isn’t really all that many.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Sales Administrator

Ellis Wines
Hanworth, Middx, IU

Sales Support Executive

Davy's
London, UK

Partner Manager – On-trade - Greater London

Maverick Drinks
London/M25 belt, UK

Partner Manager – On-trade - North West

Maverick Drinks
Manchester, UK

Partner Manager – On-trade - West & Wales

Maverick Drinks
Bristol, UK

Partner Manager – On-trade - South East

Maverick Drinks
Brighton, UK

Events Sales Executive

The Drinks Business
Central London, UK

Sale & Operations Manager

Marussia Beverages
Marylebone, London, UK

Pink Rosé Festival

Cannes,France
7th Feb 2018

VinoVision Paris

Paris,France
12th Feb 2018

Vinisud

Montpellier,France
18th Feb 2018
Click to view more

Champagne Masters 2017

The only Champagne blind tasting in the UK, the competition will reward the best wines in the following categories:

The Global Rosé Masters 2017

With wines from the palest of pink to almost ruby red, bone dry to almost cloyingly sweet, reductively handled to barrel-aged, as well as gently spritzy to fully sparkling.

Click to view more