British gin witnessing a ‘renaissance’
British gin has grown by in 18% in the last two years alone, with premium offerings growing by nearly 50% in the same period, leading to calls for a change in the “punitive” UK tax regime.
Fuelled by the emergence of a number of small, craft gins and growth in premium brands, research commissioned by the Wine and Spirit Trade Association (WSTA) shows that the industry has grown in value by 9.6% in the last year and 17.9% over the past two years.
The CGA and Nielsen figures also show the export potential for British gin, with growing consumption in all of the top five global markets.
Gin made in the UK now accounts for 20% of the world’s supply, a position achieved in spite of what the WSTA calls the “punitive tax regime” in its home market.
UK consumers pay 79% in tax on bottles of gin, the highest for any alcoholic product, with this tax having increased by 44% since 2008.
In response to these figures, a number of British gin producers have voiced their anger over the UK tax system that they claim is holding them back from further growth.
Christopher Hayman, chairman of the family-owned Hayman’s Gin Distillers, said: “A 2% cut in duty would have a substantial impact on our business. We have enjoyed over 150 years of success, dating back to 1863, through care and dedication to the gin we produce.
“However, we are struggling to stay competitive and meet our full potential under a tax regime where UK punters are paying almost three times as much tax on spirits as some of their European counterparts.”
He continued, “I know our consumers are astonished when they hear that they are paying almost 80% tax on a bottle of our gin.”
Similarly, Alexander Wolpert, founder of the East London Liquor Company said: “We are proud descendants of a historic gin tradition in the capital… We can see first-hand the incredible revival that gin is enjoying in London.
“But the duty here in the UK is so restrictive for consumers, with our customers paying up to 80% in tax on each bottle of gin.”
He and others are supporting the “Drop the Duty” campaign being led by the WSTA and the Scotch whisky association, which is calling on the government to encourage further growth in the UK’s wine and spirits industries by making a 2% cut in alcohol duty.
Wolpert said, “We are supporting the Drop the Duty campaign because we think people in the UK should be able to enjoy the fantastic gins being made in the capital at the moment, without paying sky-high rates of tax.”
Miles Beale, chief executive of the WSTA, who recently told the drinks business that gin has the potential to be “the next Scotch whisky” in terms of global success, said, “A 2% drop in alcohol duty would lead to industry-wide investment and job creation, allowing this country’s gin companies to get on with what they do best – crafting delicious and creative new gins for us, and for the rest of the world.”