Wine Society keeps prices down

The Wine Society has announced to its members that it will not be putting prices up on its January list.

In fact the mail-order merchant will lower prices on 300 wines, as it has apparently found itself in a “buoyant position” after strong trading in 2011.

The mutual status of The Wine Society as a “non-profit maximising organisation” means it has been able to reinvest £1 million worth of profits into keeping prices down in the new year.

These reductions will be felt across the range and not just on select “headline grabbing discounts”.

The Society has also been fortunate that its members have remained loyal and more members have in fact joined during the year than was first predicted even though the society undertakes no advertising, sticking purely to organic growth.

One Response to “Wine Society keeps prices down”

  1. James Swann says:

    Great bit of reporting.

    In a world that has come to question the notion of growth for growth’s sake, the model and philosophy exhibited here is compelling.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

We encourage debate in the comments section and always welcome feedback, but if you spot something you don't think is right, we ask that you leave an accurate email address so we can get back to you if we need to.

Subscribe to our newsletters

Supply Chain Assistant

Speciality Drinks
London NW10 7SF, UK

On-Trade Regional Sales Manager

Anthony Byrne Fine Wines
West Midlands & Northants

Supply Chain Co-ordinator

Speciality Drinks
London NW10 7SF, UK

Logistics Team Leader

Speciality Drinks
London, UK

Key Account Executive

Berkmann Wine Cellars
London, UK

Assistant Operations Manager

Speciality Drinks
London, UK

Technical Manager

North South Wines
West Drayton, UK

Key Account Manager

MMI Maldives
Maldives

TERRITORY SALES MANAGER

Eurowines Limited
Harrogate, UK

Business Manager - Impulse

Australian Vintage
Croydon, UK

Exclusive Masterclass: Chablis on Tour

London,United Kingdom
29th Apr 2019

Vinexpo Bordeaux

Bordeaux,France
13th May 2019

London Wine Fair 2019

London,United Kingdom
20th May 2019
Click to view more

The Global Grenache Masters 2019

Deadline : 26th April 2019

The Tuscan Masters 2019

Deadline : 26th April 2019

Click to view more

The Global Riesling Masters 2018

View Results

Rioja Masters 2018

View Results

Click to view more