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Still time to enter the Champagne Masters

The first ever competition to find the ultimate in Champagne, the Champagne Masters, closes to entries in just 10 days.

Run by the drinks business, the competition will see some of the world’s leading Champagne brands pitting their best products against each other as industry experts put the wines through their tasting paces.

There are four tasting categories: non-vintage, vintage, prestige cuvée and rosé, as well as a further packaging and design category.

The top Champagnes will be awarded Gold, Silver or Bronze medals according to their result, and one Champagne will receive the ultimate accolade: the title of Champagne Master.  

With such a spread of different categories there’s an opportunity for a wide variety of producers, all with strengths in different areas of Champagne production.

Anthony Hawser, publisher of the drinks business, explained: “This is a unique opportunity for Champagnes to contrast their individual characteristics. It allows them the chance to shine amongst their peers, rather than being lumped in as part of a sparkling wine category.
 
"The Champagne sector is a key bellwether of the wine trade; this competition allows discerning experts to give an objective, comparative view of which Champagne is the best in each category.
 
"It is the first Champagne competition to afford Champagnes a means to promoting their own qualities in terms of taste and style.

"So far, we’ve had a fantastic response, and we’re very excited about the results.”

the drinks business magazine runs a series of Masters competitions for a wide selection of spirits, and the Masters series is now well recognised within the trade as an indication of quality.

For more information on the competition and to receive entry forms, email marinel@thedrinksbusiness.com 

db, 15.06.2011

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