NZ to lead Sauvignon Blanc celebrations

23rd April, 2015 by Lauren Eads

New Zealand Winegrowers will be co-ordinating a series of events tomorrow to mark the sixth International Sauvignon Blanc Day – billed as a global social media wine tasting.

Marlborough New Zealand

Marlborough in New Zealand – a region hailed for its Sauvignon Blanc

The celebrations will kick off on 24 April in New Zealand, a country that owes much of its reputation to Sauvignon Blanc, and will continue across the globe following the sun with tastings planned in Melbourne, Hong Kong, Germany, London, Toronto, and New York, eventually finishing 43 hours later at the organisation’s headquarters in San Francisco.

In the UK an “Ultimate Sauvignon Blanc Tasting” will take place at New Zealand House in London where Michelin-star chef Roger Jones will be showcasing New Zealand’s flagship variety by producing a selection of complementary dishes. In New Zealand, Sauvignon Blanc accounts for 86% of wine exports, which are worth more than NZ$1 billion annually.

“With a huge number of wine consumers active on social media, events such as Sauvignon Blanc Day provide great opportunities to raise awareness of New Zealand wine globally”, said New Zealand Winegrowers CEO Philip Gregan. “Anyone can join the celebration by enjoying a glass of New Zealand Sauvignon Blanc on April 24 and telling the world how good it is”.

Restaurants, retailers and consumers can take part in the celebrations by following @nzwine and using the hashtags #nzwine and #sauvblanc.

The celebrations will continue with the inaugural International Sauvignon Blanc Celebration, which will be held in Marlborough in February 2016. For more information visit www.sauvignon2016.com

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Job vacancies

Commercial Director

The Drinks Business Hong Kong
Hong Kong

Key Accounts Manager - Impulse Channel

Australian Vintage Limited
Croydon, Greater London, United Kingdom, GB

Sales Support Assistant

H2Vin Ltd
London, UK

Sales Administrator

Les Caves de Pyrène
Guildford, Surrey

Sales Order Processor

Amathus Drinks
Park Royal, London NW10, UK

Sales Executive (London – Craft Spirits)

Bimber Distillery
London, UK

Events & PR Co-ordinator

Alliance Wine
London, UK

Partner Development Manager - That Boutique-y Gin Company

That Boutique-y Gin Company
Field Based, UK

Head of Merchant Sales

Grapevine the Wineservice Company
Cumbria, UK

Business Development Manager – Central London

Marussia Beverages UK Ltd
Field based – London, UK

Account Manager – Premium Restaurants, London

Kingfisher Beer Europe Ltd
London (Central), UK

Field Sales Representative - Beer Innovation

Elastic
Various locations, UK

Events Executive

The Drinks Business
London, UK

Area Sales Executive

Gordon & Macphail
Southern England (excluding London) and Inner London, UK

Buyer – Wine & Spirits

Sipp
London, UK

The Global Malbec Masters 2017

Deadline : 1st August 2017

The Global Beer Masters 2017

Deadline : 1st August 2017

Global Chardonnay Masters 2017

Deadline : 1st August 2017

The Global Riesling Masters 2017

Deadline : 1st August 2017

Click to view more

The Global Organic Masters 2017

The drinks business is thrilled to announce the launch of The Global Organic Masters

The Drinks Business Awards 2017

Now in its 15th year, the db awards have become the most authoritative, internationally respected badge of achievement in the alcoholic drinks industry.

The Asian Cabernet Sauvignon Masters 2017

the drinks business Hong Kong announces its first year of The Asian Cabernet Sauvignon Masters.

Rioja Masters 2016

Now in its fifth year, the competition will recognise and reward the finest Riojas on the world stage.

Click to view more