‘Yes’ wins ballot beer referendum

The Yes campaign has achieved a triumphant victory among craft beer fans just days before the polls open in the Scottish independence referendum.

Brewmeister_YesNo1-660x496

The ayes have it: Brewmeister’s Referendum beers, of which the Yes bottle proved the most popular

Scottish brewers Brewmeister sold bottles of Yes and No lager for one week through its website.

A total of 946 bottles were sold between Monday, September 8 September and Sunday, September 14.

The Yes beers took 87% of the sales (785 bottles) with only 161 bottles of No beer being sold 17%.

Sales and marketing manager at Brewmeister, Lewis Shand, said: “I am delighted that so many people participated in our craft beer referendum – proving that beer fans are extremely passionate about the debate on our country’s future.

“The idea behind the ballot beers was that every other cross-section of Scottish society has been polled on the future of the county, one of the biggest decisions facing this generation, so we though beer drinkers should have their say too.

“Clearly, the Yes camp has shown us the most support in this project, having picked up a landslide victory among beer drinkers, and we thank them for that.”

The Yes and No beers were launched at the brewery by supporters of the Yes and No campaigns, who, alongside the brewers, encouraged beer fans to debate the big issues over a pint ahead of the referendum this Thursday.

A Better Together Spokesman said: “We are very confident our campaign will be toasting victory after a No vote on Thursday.”

However, a spokesman for Yes Scotland said: “We’ve always said that we have more bottle than the other side with the positive answers on tap at all times. So we’ll drink to that result.”

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Marketing Manager

Amathus Drinks Plc
London, UK

Partner Manager - Manged On-Trade

Maverick Drinks
London, UK

Brand Manager

Hatch Mansfield
Ascot, Berkshire

Head of Sales

IWSC
London, UK

Logistic and Fullfilment - Whisky (and wine) administrator

Stilnovisti Ltd
London, United Kingdom // Dufftown, Keith, United Kingdom

Account Manager

Harviestoun Brewery
Field Based, UK

Buyer - Spain & South America

Enotria&Coe
London, UK

Events Sales Manager

Enotria&Coe
Field based - London or surrounding area

Sales Director Europe

Mirabeau Wine
Europe

Argentina Breaking New Ground Masterclass Series

Edinburgh,United Kingdom
18th Oct 2018

IBWSS China

Shanghai,China
5th Nov 2018

Exploring Beaujolais Wines Across The Years & Appellations

Manchester,United Kingdom
6th Nov 2018
Click to view more

Green Awards 2018

Deadline : 19th October 2018

Rioja Masters 2018

Deadline : 26th October 2018

Click to view more

The Global Sparkling Masters 2018

As with all of the drinks business awards, our judging panel is comprised of Masters of Wine, Master Sommeliers and senior buyers making the competition globally renowned.

Champagne Masters 2018

Enter your wines into the Champagne Masters 2018, the only blind competition dedicated to Champagne in the UK.

Click to view more