Bars get own internet domain

An internet domain name for the bar and club industry called .bar launched on Sunday this week at London’s Sanderson Hotel.

bar

It’s hoped that .bar will help people find bars and clubs more easily online

The advent of .bar, which is referred to as a Top-Level Domain (TLD), means that any drinks outlet can be instantly identified as a bar by looking at their internet address, without having to incorporate the word “bar” in their descriptive name.

It also potentially allows more businesses to get a domain of their choosing that clearly identifies their trade, while helping customers and search engines find bars and clubs faster and more easily online.

“.bar will connect the bar and club industry with customers online,” said Aaron Grego, CEO of Punto 2012, the registry behind the top level domain.

“This is a perfect opportunity for businesses to grab a simple and easy-to-use domain name that describes their bar or club with a descriptive name. Our industry needs to stand out online and be found — with .bar they can,” he added.

Ben Crawford, CEO of CentralNic and domains.bar, said that the registering of .bar has been a lengthy process, and required negotiations with officials representing Montenegro’s coastal town called Bar, among others.

“After meetings with our partner Punto 2012 in bars in New York City, Mexico City, Denver, Las Vegas, Munich, Singapore and the Bar municipality in Montenegro, it is a long-awaited pleasure to launch the .bar domain name in London’s Long Bar in the company of many leading lights of the adult beverage profession as well as renowned bar flies from the domain name industry.”

.bar domains can be bought here.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Sales Administrator

Ellis Wines
Hanworth, Middx, IU

Sales Support Executive

Davy's
London, UK

Partner Manager – On-trade - Greater London

Maverick Drinks
London/M25 belt, UK

Partner Manager – On-trade - North West

Maverick Drinks
Manchester, UK

Partner Manager – On-trade - West & Wales

Maverick Drinks
Bristol, UK

Partner Manager – On-trade - South East

Maverick Drinks
Brighton, UK

Events Sales Executive

The Drinks Business
Central London, UK

Sale & Operations Manager

Marussia Beverages
Marylebone, London, UK

Pink Rosé Festival

Cannes,France
7th Feb 2018

VinoVision Paris

Paris,France
12th Feb 2018

Vinisud

Montpellier,France
18th Feb 2018
Click to view more

Champagne Masters 2017

The only Champagne blind tasting in the UK, the competition will reward the best wines in the following categories:

The Global Rosé Masters 2017

With wines from the palest of pink to almost ruby red, bone dry to almost cloyingly sweet, reductively handled to barrel-aged, as well as gently spritzy to fully sparkling.

Click to view more