BrewDog opens first craft beer shop

24th April, 2014 by Lauren Eads

Scotland’s largest independent brewer, BrewDog, will open its first craft beer shop in London tomorrow – the first of a number of shops set to open in UK and Scotland throughout 2014.

Brewdog_bottleshop-27-4Bottledog, located in Gray’s Inn Road, will stock more than 250 craft beers, as well as four beers on tap, and offer home-brewing equipment, while specially trained staff will be on hand to offer advice to would-be brewers and beer enthusiasts.

Customers will also be able to fill up takeaway flasks, known as growlers, from the taps on site to take draft beer home, and stock up on homebrew equipment including wet yeast, malt and hops.

James Watt, co-founder of BrewDog said: “BottleDog will have the most extensive craft beer selection you can get your hands on in London, with epic beers from all over the world. We’ve worked hard to create an atmosphere that fosters knowledge sharing and champions the next generation of craft brewers. Our Grays Inn Road site is the first in a series of bottle shops we’re planning, and we are psyched to see how London’s burgeoning craft beer scene takes to it!”

He added: “BottleDog is a continuation of our commitment to bringing great beer to as many people as possible. The concept is simple yet revolutionary; we want to create a space where both beer enthusiasts and newcomers alike can congregate to explore and discover amazing craft beer. Whether you have a question about the properties of a specific type of hop, want bottled inspiration for your next homebrew or just want to find out what the hell the difference between a lager and an ale is, BottleDog is the place for you.”

The 25-seat capacity shop will also host the brewery’s Beer School and tasting sessions, in addition to home-brew classes and regular ‘meet the brewer’ events in partnership with local London breweries.

IMG_7850-65

 

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Job vacancies

Account Manager

Justerini & Brooks
London, UK

Cider Master

Emily Estate UK Ltd
Bruton, Somerset, GB

Senior Customer Marketing Manager

Conviviality Group
London or Bristol, UK

Customer Marketing Manager- 12 month FTC

Conviviality Direct
London, UK

PR Account Executive

Clementine Communications Ltd
Fulham, UK

Marketing Manager

Berkmann Wine Cellars
London, N7, UK

Brand Manager

Berkmann Wine Cellars
London, N7, UK

Sales Account Manager

Jascots Wine Merchants
London, UK

Marylebone Sales Manager

Philglas & Swiggot
Marylebone, London, UK

Area Sales Manager

Bon Coeur Fine Wines
North England, UK

Procurement Assistant – Wine

Adnams PLC
Southwold, UK

Account Manager Central London

Speciality Drinks Ltd
London, UK

Brand Ambassador

Speciality Drinks Ltd
London, UK

National Business Development Manager

Speciality Drinks Ltd
London, UK

Marketing Assistant

Hatch Mansfield
Ascot, Berkshire, UK

The Global Sparkling Masters 2017

Deadline : 25th August 2017

The Global Malbec Masters 2017

Deadline : 25th August 2017

The Global Sauvignon Blanc Masters 2017

Deadline : 1st September 2017

Global Chardonnay Masters 2017

Deadline : 8th September 2017

Click to view more

The Global Rosé Masters 2017

With wines from the palest of pink to almost ruby red, bone dry to almost cloyingly sweet, reductively handled to barrel-aged, as well as gently spritzy to fully sparkling.

The Global Organic Masters 2017

The drinks business is thrilled to announce the launch of The Global Organic Masters

The Drinks Business Awards 2017

Now in its 15th year, the db awards have become the most authoritative, internationally respected badge of achievement in the alcoholic drinks industry.

The Asian Cabernet Sauvignon Masters 2017

the drinks business Hong Kong announces its first year of The Asian Cabernet Sauvignon Masters.

Click to view more