Prowine China 2019: The first-timers of the show

The Drunken Horse

Belgium gin The Drunken Horse is a garage project founded by three best friends and gin lovers two years ago. The London dry gin has a fruity profile with a spicy punch, thanks to a special key ingredient – timut, a tiny pepper grown at altitudes higher than 2,000 meters on the Nepalese side of the Himalayas.

This year The Drunken Horse has produced just 8,000 bottles and has some representation in top restaurants in Europe. Meanwhile the trio have been actively looking for further export opportunities.

Several awards at Asian-based competitions has given them much confidence for their attempt to expand in Asia. “We think the smooth roundness of our gin is suitable for Asians. We are interested in the Hong Kong, Japan, Singapore and China markets; among the four, China may be the one with the least preference for gin as the current spirit culture here is mainly baijiu and Cognac-driven – yet we take it as an opportunity and maybe we can find something.” Tom van Nuffelen, one of the founders, said.

“Gin is a great product when it comes to export as the production time only needs three weeks, we can easily adjust the volume based on the orders.”

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

We encourage debate in the comments section and always welcome feedback, but if you spot something you don't think is right, we ask that you leave an accurate email address so we can get back to you if we need to.

Subscribe to our newsletters

Key Account Manager

MMI Maldives

Financial Controller

London City Bond
Barking, UK

Duty Manager

The Whisky Exchange
Great Portland Street, London

Spirits Advisor

The Whisky Exchange
London, UK

International Sales Manager

Elixir Distillers
Park Royal, London, UK

Brand Marketing Executive

Elixir Distillers
Park Royal, London, UK

Cellar Door Manager

House of Townend
Melton, North Ferriby, UK

Marketing Manager

The Whisky Exchange
Whitby Avenue, Park Royal, London NW10 7SF

Millésime Bio 2020

27th Jan 2020

Maisons Marques et Domaines Annual Tasting

London,United Kingdom
29th Jan 2020

Austrian Wine Tasting

London,United Kingdom
3rd Feb 2020
Click to view more