Vodka label Tovaritch wins 100th medal

Tovaritch has been awarded its 100th medal by the Beverage Testing Institute in Chicago, securing the title of the world’s single most-awarded vodka bottle.

The brand, which is currently the third best-selling Russian vodka in the UK’s On-trade behind Zelenaya Marka and Russian Standard, picked up its century on 3 April after collecting accolades at a number of global tastings, including the Beverage Testing Institute, the San Francisco World Spirits Competition and the International Wine and Spirits Competition.

Tovaritch has also picked up five Consistence in Excellence medals from The Spirits Business’ annual awards.

Eugenio Litta Modignani, chief executive of Tovaritch Spirits International, said that any single-label vodka picking up 100 awards is “an impressive feat.

“There are other vodkas in the market that  may have as many or more awards but they are spread out over their many varieties. With
Tovaritch!, it’s one and only variety, and it’s the winner. Hitting the 100 awards mark in the  spirits business is not unlike climbing Everest. It’s a goal unattainable for most but those who  make it join the winners’ club. What’s more important is that standing on the top of the  mountain they get to see new horizons – and others peaks to be conquered.

“Within two weeks  of our 100th award, we earned yet another – 101th – from the San Francisco World Spirits  Competition. It’s fair to say that we are on our way to our next peak.”

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Marketing Executive

Harviestoun Brewery
London, UK

Head Distiller

Little Bird Gin
London, UK

Events Assistant

Speciality Drinks
Park Royal, London, UK

Digital Sales & Marketing Executive

Roberson Wine
London, UK

Brand Marketing Manager

Maverick Drinks
London, UK

PR and Communications Manager

Maverick Drinks
London, UK

Various Sales Roles

Amathus Drinks Plc
Bristol, Cardiff, Cornwall, Devon, Leeds and Birmingham

Assistant Buyer

Liberty Wines
London, UK

Partner Development Manager

Maverick Drinks
Tunbridge Wells, UK

The City Wine & Spirits Show

London,United Kingdom
12th Oct 2018
Click to view more

The Global Malbec Masters 2017

the drinks business is proud to announce the inaugural Global Malbec Masters 2017

The Global Sparkling Masters 2017

the drinks business is thrilled to announce the launch of The Global Sparkling Masters.

Click to view more