Australia Day to put sparkling red trend to the test

The predicted trend towards sparkling red wine in 2017 will be put to the test this month at the annual Australia Day Tasting.


Visitors to the Australia Day Tasting later this month will be invited to share their thoughts on 2017 wine trends via Twitter using the hashtag #ADTwine

After Bibendum predicted that red would be the next chapter in the ‘alternative sparkling’ story in December through analysis of its Mode data analysis tool, Wine Australia is set to present a selection of Aussie sparkling Shiraz from producers such as Dowie Doole, Gatt Wines, Peter Lehmann, Taltarni and Turkey Flat.

The marketing body will invite attendees to share their thoughts on the wines and trend predictions via Twitter using the hashtag #ADTwine.

As many as 1,100 wines will be available to taste at the Australia Day Tasting at Victoria House in London on 24 January, giving trade members the chance to assess not just the likelihood of a sparkling red trend, but also to explore other hot topics such as alternative grape varieties and the growing demand for premium wines.

In terms of alternative varieties, in addition to Shiraz, Cabernet Sauvignon and Chardonnay – Australia’s top three exported varieties – visitors on 24 January will find examples of Assyrtiko, Dolcetto, Fiano, Lagrein, Malbec, Nebbiolo, Sangiovese and Touriga Nacional, among others.

Following reports that consumers are drinking less but better, Wine Australia is expecting the ‘premiumisation’ trend to continue for Australian wine through 2017. Australian wine exports are seeing strong growth, with the latest figures showing premium wines are in high demand.

At the Australia Day Tasting, Australia’s most iconic fine wines, including Penfold’s St Henri Shiraz, Torbreck’s Descendant, Clonakilla’s Shiraz Viognier, Tyrrell’s Vat 1 Semillon, Henschke’s Julius Riesling and De Bortoli’s Noble One will be on pour.

Laura Jewell MW, Wine Australia head of market EMEA, said: “The trend towards premium wine is my prediction, but not just for 2017 as this is a gradual, ongoing movement. All three potential trends – alternative varieties, sparkling red and the move to premium – demonstrate that it’s a very exciting time for Australia.

“Quality, diversity and innovation are the hallmarks of Australian wine and this is exactly what we’ll be showcasing at the Australia Day Tasting.”

Sign up for the Australia Day Tasting here.

Leave a Reply

Your email address will not be published. Required fields are marked *

Please note that comments are subject to our posting guidelines in accordance with the Defamation Act 2013. Posts containing swear words, discrimination, offensive language and libellous or defamatory comments will not be approved.

Subscribe to our newsletters

Regional Account Manager

Scotland, UK

Retail Assistant Manager

The Whisky Exchange

Retail Supervisor

The Whisky Exchange

Retail Sales Advisor

The Whisky Exchange

Retail Manager

Friarwood Fine Wines
SW London, UK

Assistant Manager

Seven Cellars
Brighton, UK

Key Account Manager

MMI Dubai
Dubai, UAE

Head of Supply Chain

Lanson International UK Ltd
London W1, UK

National Account Executive

Home Based working in Central Belt. Glasgow/Edinburgh, UK

Prowein 2018

18th Mar 2018

The City Wine Show

London,United Kingdom
13th Apr 2018

Prosecco Springs

London,United Kingdom
26th Apr 2018
Click to view more

The Global Malbec Masters 2017

the drinks business is proud to announce the inaugural Global Malbec Masters 2017

The Global Sparkling Masters 2017

the drinks business is thrilled to announce the launch of The Global Sparkling Masters.

Click to view more