NRA targets wine drinkers to raise money

24th January, 2013 by Lucy Shaw

The National Rifle Association of America (NRA) is targeting wine drinkers to help support the Second Amendment.

NRA-logo

The NRA is recruiting new members through its Wine Club, with a donation from every bottle of wine purchased going to the organisation to support its battle to preserve the Second Amendment.

“Begin supporting the NRA with your wine purchases today!” reads the strapline on the club’s website.

The NRA Wine Club offers “limited collector’s edition NRA wines.” When members sign up, the website promises a “custom NRA engraved wine box.”

The club sells a range of Old World and New World wines at different price points, from Paso Robles-grown 2010 Purple Cowboy Night Rider Merlot for $12.99 to 2003 Dom Pérignon Champagne for $139.99.

You don’t have to be an NRA member to join the wine club, but customers who buy $500 worth of wine get a rebate that pays for their NRA membership.

CNBC reports that membership numbers in the NRA have “skyrocketed” in the face of threatened gun restrictions after the shootings at Sandy Hook school in Newtown, Connecticut.

Since the massacre in December, the organisation has come under political fire.

The NRA Wine Club is the brainchild of Mike Marcellin, a longtime NRA employee and wine lover.

To supply the wines, the club, which launched in 2007, partnered with Vinesse, a company that runs several online wine clubs.

One Response to “NRA targets wine drinkers to raise money”

  1. Great Plan – Get them drunk and give them a licenced gun !! Brilliant.

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Job vacancies

Sales Support Assistant

H2Vin Ltd
London, UK

Sales Administrator

Les Caves de Pyrène
Guildford, Surrey

Sales Order Processor

Amathus Drinks
Park Royal, London NW10, UK

Sales Executive (London – Craft Spirits)

Bimber Distillery
London, UK

Events & PR Co-ordinator

Alliance Wine
London, UK

Partner Development Manager - That Boutique-y Gin Company

That Boutique-y Gin Company
Field Based, UK

Head of Merchant Sales

Grapevine the Wineservice Company
Cumbria, UK

Business Development Manager – Central London

Marussia Beverages UK Ltd
Field based – London, UK

Account Manager – Premium Restaurants, London

Kingfisher Beer Europe Ltd
London (Central), UK

Field Sales Representative - Beer Innovation

Elastic
Various locations, UK

Events Executive

The Drinks Business
London, UK

Area Sales Executive

Gordon & Macphail
Southern England (excluding London) and Inner London, UK

Buyer – Wine & Spirits

Sipp
London, UK

Spirits Advisor

The Whisky Exchange
London, UK

The Global Malbec Masters 2017

Deadline : 1st August 2017

The Global Beer Masters 2017

Deadline : 1st August 2017

Global Chardonnay Masters 2017

Deadline : 1st August 2017

The Global Riesling Masters 2017

Deadline : 1st August 2017

Click to view more

The Global Organic Masters 2017

The drinks business is thrilled to announce the launch of The Global Organic Masters

The Drinks Business Awards 2017

Now in its 15th year, the db awards have become the most authoritative, internationally respected badge of achievement in the alcoholic drinks industry.

The Asian Cabernet Sauvignon Masters 2017

the drinks business Hong Kong announces its first year of The Asian Cabernet Sauvignon Masters.

Rioja Masters 2016

Now in its fifth year, the competition will recognise and reward the finest Riojas on the world stage.

Click to view more