Retail Wine Advisor and Stock Controller

Bristol, UK
£22-25k OTE
Full Time
Job posted
March 14, 2017
Closing date
14 Apr 2017

Opportunity to join a dynamic, flagship store, and a new team to drive sales forward and acquire new business. Fresh ideas welcome!

Provide exceptional levels of customer service to all customers, providing them with guidance on selecting a wine as well as pleasant and efficient assistance. Maximise sales revenue in person and on the telephone by up-selling, adding on and using targeted, personal recommendations.

Ensuring you understand that you and your shop represent Averys as a company and both are always presented to the highest standards.


Key Responsibilities

  • Maximise sales revenue through up selling and sales for tasting events.
  • Complete Telesales targets achieving 1 to 4 sales ratio
  • Play a part in the shop achieving monthly and weekly sales targets
  • Exceed the customer’s expectations by ascertaining their needs using; open questions, using their purchase history, building relationships, offering tastings from the table and actively listening.
  • Achieve acceptable levels of wine knowledge to assist the customer with all needs. Build towards taking the WSET higher certificate.
  • Maintain efficient and effective working practices within the store. Helping to create a positive and motivated team atmosphere.
    Where possible your target is to deal with 30 customers in person (where footfall allows) and 20 – 30 telephone contacts per day.
  • The store is a busy retail environment and you will generally be required to be on your feet for the majority of the day. You will be located in the store at all times.
  • There will be a constant interaction with both customers and colleagues. There is a team atmosphere where everybody should ‘pitch in’.
  • The role includes replenishing stock and carrying customer’s orders out to their cars..
  • Receiving deliveries
  • Checking in stock
  • Returning stock back to GDC
  • Ensuring stock checks and stock takes are carried out correctly
  • Ordering in new stock
  • Running a clean and ordered warehouse
  • Responsible for delivering shop stock targets with support from their line manager.




  • Educated to GCSE Level or above




  • Minimum of 1 years Retail experience


Personal Qualities and Skills

  • Excellent Communicative and Influencing Skills
  • Customer Focused
  • Personally Effective
  • Passion for and willingness to learn about wine
  • Self starter with an ability to attain targets and overcome all realistic objectives
  • Provides excellent customer service and takes responsibility for own actions
  • Constantly strives for high standards and consistently achieves them.

Contact details (the email address to which CVs will be sent)


Apply for Retail Wine Advisor and Stock Controller

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