Quarterly Beverage Tracke

Publisher     :
Canadean
Published     :
November 2015
Delivery Method     :
By product vendor
Format     :
pdf
Product Code     :
QTGRQ315
Pages     :
29
Price :   £ 1,175.00

Summary
" Soft drinks returned to growth, driven in particular by gains in energy drinks and packaged water

" Private Label brands performed above the market due their growth in many categories

" Sales of alcoholic drinks declined slightly during the quarter as whilst many categories declined cider kept the decline for being so severe by continuing to have good growth

" The year on year performance of dairy declined as many sub categories have seen reductions in consumption

Synopsis
According to the Bank of Greece, during the period of January to July 2015 foreign arrivals increased compared with 2014. The relevant revenues in direct income were also up. This positive performance was mainly based on the increased arrivals and not on the holiday expenditure as this was slightly reduced compared with last year. However, growth is not expected before 2017, as the capital control restrictions imposed in July are forecast to stay for a long time. Thus consumption is expected to decline significantly, as unemployment is forecast to rise and the majority of products and services are now surcharged with 23% VAT, up from lower VAT coefficients.

Reason to buy
" Gain an in-depth understanding of the most up-to-date trends in the Greece beverage industry to support and enhance your strategic planning

" Investigate the latest quarterly and emerging annual trends in Greece to back your marketing initiatives

" Analyse the latest beverage category 2015 forecast projections to make well-informed decisions on the outlook in the marketplace for your company

" View a selection of the key quarterly new soft drinks product launches and identify competitor activity

" Access a quarterly Special Focus on a current industry  hot topic offering qualitative insight from local consultants to determine opportunities for product innovation

1.1 At A Glance
1.2 Impact Of The Economic Situation
1.3 Highlights
1.4 Market Drivers
1.5 Market Trends
1.6 Soft Drinks
1.6.1 Packaged Water
1.6.2 Bulk/HOD Water
1.6.3 Carbonates
1.6.4 Juice
1.6.5 Nectars
1.6.6 Still Drinks
1.6.7 Squash/Syrups
1.6.8 Iced/RTD Tea Drinks
1.6.9 Iced/RTD Coffee Drinks
1.6.10 Sports Drinks
1.6.11 Energy Drinks
1.7 Alcoholic Drinks
1.7.1 Beer
1.7.2 Cider
1.7.3 Spirits
1.7.4 Wines
1.7.5 Other Alcoholic Drinks
1.8 Dairy Drinks
1.8.1 White Milk
1.8.2 Cultured Dairy Drinks
1.8.3 Flavored Milk
1.8.4 Other Liquid Dairy
1.8.5 Soymilk
1.9 Hot Beverages
1.9.1 Hot Tea
1.9.2 Hot Coffee
1.10 Soft Drinks Quarterly Update
1.10.1 Industry News
1.10.2 Distribution News
1.10.3 Packaging/Legislation News
1.11 New Products & Photo Shots
1.12 Focus On Soft Drinks Flavor Trends And Innovation
1.13 Data Tables