Summary
Increased prices drove beer volumes down.
The mainstream segment bore the brunt of the decline.
As in neighboring markets premium and super premium beer did well but volumes remained small.
Synopsis
The Beer Market Insight Uruguay report contains detailed brand, distribution and packaging data and analysis across the Uruguay beer market for 2013. Brand and packaging volume data is available whilst value data is also available for distribution data. Text analysis reveals the drivers behind the data.
Reason to buy
T h e M a r k e t I n s i g h t U r u g u a y r e p o r t c o n t a i n s d e t a i l e d d a t a s e g m e n t e d b y m a n y a t t r i b u t e s w h i c h g i v e s y o u a c o h e s i v e p i c t u r e o f t h e m a r k e t a n d t h i s d a t a i s c o m b i n e d w i t h i n s i g h t i n t o t h e d r i v e r s o f t r e n d s a l l o w i n g y o u t o i d e n t i f y o p p o r t u n i t i e s a n d t h r e a t s w i t h i n t h e U r u g u a y m a r k e t . T h e e x t e n s i v e d a t a s h o w s y o u t h e p e r f o r m a n c e o f b r a n d s a n d b r e w e r s a l l o w i n g y o u t o c o m p a r e a n d t r a c k p e r f o r m a n c e s . T h i s r e p o r t o u t l i n e s t h e n e g a t i v e e f f e c t v a r i a b l e o u t s i d e t h e b r e w e r s c o n t r o l a r e a f f e c t i n g t h e m a r k e t , i n f l a t i o n i s a b i g i s s u e f a c i n g t h e m a r k e t .
Highlights
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Data Revisions Summary
Executive Summary
Executive Summary
Section 1 Market Context
Market Context
Market Environment
The Consumer Palate
All Commercial Beverages
Legislation and Taxation
Market Parameters Tables
Legislation and Taxation Tables
Section 2 Market Background Briefing
Market Background Briefing
Section 3 Market Update
Market Commentary
Current and Emerging Trends
Outlook
Imports and Exports
Segmentation
Brand Analysis
Private Label/Private Label Producers
Market Structure
Brewers
Packaging Trends
Channel Analysis
Market Valuation & Pricing
Distribution Trends
Beer Pricing Tables
Beer Data Tables
Section 4 Brewer Profiles
Brewer Profiles
Fabricas Nacionales De Cerveza S.A (FNC)
Methodology & Product Definitions