Beer Market Insights Aust

Publisher     :
Published     :
August 2014
Delivery Method     :
By product vendor
Format     :
Product Code     :
Pages     :
Price :   £ 5,842.00

Two halves of the year have two very different performances for the beer category.
Alcohol free beer a major driver in 2013.
As in other markets craft beer is growing.

The Beer Market Insight Austria report contains detailed brand, distribution and packaging data and analysis across the Austria beer market for 2013. Brand and packaging volume data is available whilst value data is also available for distribution data. Text analysis reveals the drivers behind the data.

Reason to buy
The Market Insight Austria report contains detailed data segmented by many attributes which gives you a cohesive picture of the market and this data is combined with insight into the drivers of trends allowing you to identify opportunities and threats within the Austria market. The extensive data shows you the performance of brands and brewers allowing you to compare and track performances. The Austrian market has been stagnant whilst neighboring countries have faced decline. This report explains why that is and discusses the fairly unique buying habits of Austrian consumers.


Data Revisions
Executive Summary
Executive Summary
Section 1 Market Context
Market Context
Market Environment
The Consumer Palate
All Commercial Beverages
Legislation and Taxation
Market Parameters Tables
Legislation and Taxation Tables
Section 2 Market Background Briefing
Market Background Briefing
Section 3 Market Update
Market Commentary
Current and Emerging Trends
Imports and Exports
Brand Analysis
Private Label/Private Label Producers
New Products and Photo Shots
Market Structure
Packaging Trends
Channel Analysis
Market Valuation & Pricing
Distribution Trends
Beer Pricing Tables
Beer Data Tables
Section 4 Brewer Profiles
Brewer Profiles
Brau Union
Fohrenburg Brauerei
Fritz Egger
Brauerei Hirt
Kärtner Brauerei
Obermutaler Brauerei Genossenschaft
Smaller Brewers/Importers
Methodology & Product Definitions

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