2014 Next Generation Emer

Publisher     :
Canadean
Published     :
September 2014
Delivery Method     :
By product vendor
Format     :
pdf
Product Code     :
289003
Pages     :
6
Price :   £ 1,631.00

Synopsis
In July-August 2014, we surveyed 500 consumers in Chile about their shopping preferences and behaviour  including questions exploring preference for local vs international brands, trust in international brands and satisfaction with the variety and quality of products in core CPG categories. The data is presented in Excel format with the full question list, and segmented by age and gender.

Reason to buy
" How satisfied are consumers in this country about the variety and quality of products available to them? Does this vary according to category?

" Do consumers demonstrate different shopping behaviours according to category?

" Do consumers in this country generally perceive themselves to be  spenders or  savers ?

Highlights
Full list of questions asked across all CPG sectors in Canadean Consumer s 2014 mobile survey

Data provided in easy-to-use tables in Excel

Data provided by national average, gender, and age group