Merchant survey 2015: GPL to be ‘best value’
Grand Puy Lacoste is expected to be the ‘best value’ wine of the 2015 en primeur campaign according to merchants in Liv-ex’s annual survey and many expected demand to for the wines to be high.
Having tipped Château Margaux as the vintage’s ‘best’ wine, for the sixth year in a row international merchants have said they expect the Pauillac fifth growth to be the ‘best value’ wine of the campaign – which is to say costing less than £500 a case on release.
Brane Cantenac, a label that has not appeared on the best value list since 2012, was placed second this time and the two Chanel properties, Canon and Rauzan-Ségla were joint third.
The top 10 value wines were:
- Grand Puy Lacoste
- Brane Cantenac
- =Canon = Rauzan-Ségla
- Carmes Haut-Brion
- Clerc Milon
- Haut Bailly
- D’Issan
- = Domaine de Chevalier = Haut Batailley = Reserve de la Comtesse
As it does every year in the survey, Liv-ex asked the merchants to put together a ‘shopping basket’ of various wines along with the expected (not desired) price for each.
Partner Content
As can be seen below, it is generally expected that prices will be 18% above what they were in 2014.
Interestingly, over 73% of merchants said they were expecting more demand by volume than they experienced last year.
Another 18.8% said they expected turnover to be about the same and only a very pessimistic few expected slightly less business than last year (2.9%) or “significantly” less interest than last year (4.4%).
