World’s first cinnamon Tequila launched

12th March, 2013 by Lucy Shaw

Californian spirits company Peligroso has launched the world’s first cinnamon-flavoured Tequila onto the US market.

The 42% abv Tequila, an infusion of cinnamon and “other secret ingredients”, is described as having a savoury and spicy flavour with “sweet heat” on the finish.

The company created Peligroso Cinnamon Tequila, its first flavoured expression, after noticing a demand for innovation within the Tequila category.

“We recognised a demand for something new in our rapidly growing category,” said Keith Ross, CEO of Peligroso Spirits.

“When we discovered the complex flavour that came from infusing cinnamon with our Tequila, we knew we had something exceptional on our hands,” he added.

While the release is the world’s first cinnamon-flavoured Tequila, Missouri-based McCormick Distilling makes Hot Rose, a cinnamon cream liqueur made using Tequila.

Made in Mexico from 100% blue agave, Peligroso Cinnamon Tequila goes on sale this month in key US states including California and Nevada, with the brand being rolled out in additional markets in the next few months.

Peligroso has recently partnered with two US distributors – Southern Wine and Spirits and the Republic National Distributing Company.

In addition to Peligroso Cinnamon, both companies will be responsible for distributing the company’s range of Silver, Reposado and Anejo Tequilas across the US.

No Responses to “World’s first cinnamon Tequila launched”

  1. Drinkman says:

    The idea is a great one but IMO Peligroso falls way short. Also, if my data is correct, Dirty Tequila (a cinnamon and pineapple infused tequila) was launched in 2012, quite a bit earlier than Peligroso, and tastes 100x better, so I’m not sure that your title is accurate. If this article sounds apealing to you though, look to Dirty Tequila for a real cinnamon Tequila experience! It’s awesome as a mixer and even better as a sipper on the rocks. Keep it Dirty!

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to our newsletters

Job vacancies

ON-TRADE Sales Executive

Roberson Wine
London, UK

OFF-TRADE Sales Executive

Roberson Wine
London, UK

Judging Week Runners

Decanter World Wine Awards
ExCel Centre, London E16, UK

Sales Administrator

Les Caves de Pyrène
Guildford, UK

Retail Commercial Executive

Laithwaite's Wine
Theale, Berkshire

Wine Buyer

Conviviality Plc
Crewe, UK

Sales Account Manager - On-Trade

Berkmann Wine Cellars
Liverpool

Sales Account Manager - On-Trade

Berkmann Wine Cellars
M3/M4 corridor

Media Sales Manager - Hong Kong

The Drinks Business Hong Kong
Hong Kong

Regional Account Manager

New Generation McKinley
London, UK

Experienced Sales Account Manager – On Trade

Cantina Goccia
London and the south, UK

National Sales Manager – Premium Drinks

Core Recruitment
London based with national travel

Wine Trainee

Stone, Vine & Sun
Twyford, near Winchester, Hampshire

The Global Merlot Masters 2017

Deadline : 24th February 2017

The Prosecco Masters 2017

Deadline : 10th March 2017

db Awards 2017

Deadline : 28th April 2017

The Global Organic Masters 2017

Deadline : 3rd March 2017

Click to view more

The Global Sparkling Masters

the drinks business is thrilled to announce the launch of The Global Sparkling Masters

The Global Rosé Masters 2016

the drinks business is proud to announce the launch of the Global Rosé Masters 2016.

The Prosecco Masters 2016

Now in its third year, the competition will reflect the growth in popularity of this fresh and exciting sparkling wine from the picturesque regions of Veneto and Friuli.

The Global Pinot Noir Masters 2016

After the success of last year’s competition that judged over 250 wines from no less than 16 countries, the drinks business is proud to announce the third year of the Global Pinot Noir Masters

Click to view more