Top 10 wine brands
8th November, 2012
by
db_staff
2. Concha y Toro
Volume 2011: 29,700,000 9l cases
Volume 2010: 17,160,000 9l cases
Change 10-11: +73%
Brand owner: Concha y Toro
Head office: Avenida Nueva Tajamar 481 Torre Norte, Piso 5, Santiago, Chile
UK tel: +44 (0)1895 813444
Website: conchaytoro.com
CEO: Eduardo Guilisasti
PR: Cube Communications +44 (0)20 8401 5505
Product range: Trio, Marques de Casa Concha, Terrunyo, Maycas del Limari, Palo Alto, Amelia, Don Melchor, Carmin de Peumo, Gravas del Maipo, Almaviva, Fetzer, Bonterra Organic Vineyards
A major development for the brand was the Fetzer Vineyards acquisition, and the resultant deal represents an income of US$84m and a volume of 1,782,000 cases for the year. Over the course of 2011-12, steps were taken to re-organise the operation under its new ownership, and a new independent structure for marketing and distribution has been established. Concha y Toro launched a new subsidiary for Africa and the Middle East, based in Cape Town, South Africa.
This brings the total of wholly owned sales and distribution subsidiaries to five, with offices in Brazil, Scandinavia, UK and Singapore. Gravas del Maipo Syrah was launched in February 2011 and is a premium Syrah expressing a unique terroir. Winemaker Enrique Tirado, who is also chief winemaker for Don Melchor, Concha y Toro’s iconic Cabernet Sauvignon, is the man behind the development of Gravas del Maipo.