Stars quaffed their way through 16,000 bottles of Champagne and bottles of boutique vodka Iordanov at the Brits 2015 Awards ceremony and after party in London last night.
Diageo has deployed cutting edge technology to create a “smart bottle”, allowing it to monitor a product’s movement and when it is opened, as well as send personalised messages to the consumer.
While many of Russia’s drinking customs are rooted in tradition, others are aimed squarely at withstanding the pace, as this list shows.
Drinking vinegar, raki and Japanese whisky are just some of the trends predicted to take the spirits world by storm in 2015.
The second Malt Masters Whisky Festival in Hong Kong has nearly doubled in size following its inaugural show and has changed to a more central location to accommodate larger crowds.
Hollywood A-lister George Clooney is set to launch his Tequila brand, Casamigos, in the UK this spring.
In what could be the most bizarre Kickstarter campaign in memory, a US entrepreneur is attempting to raise $70,000 to launch a strap-on booze-filled newborn that you can drink from.
Tesco has appointed Dixons Carphone deputy chairman John Allan to lead its board of directors after the departure of Richard Broadbent.
British airports have been told to impose tougher restrictions on alcohol sales in the departure lounge following a surge in “air rage” incidents.
Consumption of imported wines, particularly from the New World, rose in Canada during 2014 with per capita consumption now outpacing the US.
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