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Monday 6 July 2015

Skinnygirl

Americans turning backs on “skinny” wine

American consumers have lost their appetite for low calorie “skinny” wines, forcing Treasury Wine Estates to pull its The Skinny Vine brand off the shelves.

Thursday, May 7th, 2015 No Comments »

Skinny Champagne to launch rosé

Just days after db announced the launch of “Skinny Rosé” by Finest Fizz, we bring you news that the original Skinny Champagne is to add a pink variant.

Thursday, April 10th, 2014 1 Comment »

Skinnygirl to capitalise on Prosecco trend

Skinnygirl, the low-calorie wine and pre-mix cocktail brand founded by US reality TV star Bethenny Frankel, has added a Prosecco to its ever-expanding line-up.

Wednesday, September 25th, 2013 No Comments »

Consumers pushing for calorie labelling

Consumers are keen to see government plans for calorie labels on wine become legislation as calorie counting becomes an increasingly important factor in the wine buying process.

Tuesday, May 21st, 2013 No Comments »

Skinnygirl cashes in on thirst for Moscato

Skinnygirl, the low-calorie wine and pre-mix cocktail brand founded by US reality TV star Bethenny Frankel, has added a Moscato to its line-up.

Monday, April 22nd, 2013 No Comments »

Accolade launch low-cal wine brand

The latest company to take part in the low-calorie wine craze in the US is Accolade Wines with the launch of The Light Grape.

Thursday, April 18th, 2013 No Comments »

Top 10 low-calorie wine brands

With around 20% of Americans on a diet, low-calorie wine brands are booming in the US, and particularly where celebrities are involved.

Wednesday, April 10th, 2013 7 Comments »

Wines targeting women “short on flavour”

Bloomberg’s wine columnist Elin McCoy has slammed wines that target women as “long on legs, but short on flavour.”

Monday, May 14th, 2012 4 Comments »

Skinnygirl wine to enter US market

Low-calorie cocktail brand Skinnygirl, one of the biggest US drinks industry success stories of 2011, is to expand into wine next month.

Thursday, February 23rd, 2012 No Comments »

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