18 million Americans now drink sparkling wine at least once a week as Prosecco sales surge in the US, according to a report by Wine Intelligence.
Prosecco producer Follador will unveil a new range of still wines called Ca’ dei Noni at next month’s ProWein and Vinitaly trade fairs.
Spending on cheaper wine in restaurants has dropped almost 10% in the last year, while high-end sparkling wine sales are soaring.
The UK thirst for Champagne and Prosecco helped online retailer Virgin Wines to achieve its best Christmas ever, with like-for-like December sales up 20%.
The Skinny Fizz brand is set to go mainstream with new funding, fresh packaging and new products, including a cheaper Champagne and a Prosecco.
Declining wine consumption in the UK is set to reverse this year, led by the continued rise of sparkling and a slow recovery in still wine demand.
Sparkling wine and an online ordering platform helped one of the UK’s largest on-trade drink suppliers to enjoy a record-breaking Christmas.
A group of Italian winemakers is threatening legal action against British pubs and bars marketing sparkling wine on tap as “Prosecco” calling the practice illegal.
Drinking Champagne and other sparkling wines like Prosecco and Cava leads to worse hangovers than still wine, it has been found.
Prosecco continued its seemingly unstoppable rise over the Christmas period, with one UK retailer reporting that sales outstripped milk.
© 2015 Union Press Ltd | Unit 122, 30 Great Guildford Street, London SE1 0HS, UK | Registered in England and Wales No. 03606414 | Tel: +44 (0)20 7803 2420