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Tuesday 30 September 2014

Penfolds

Formal bids made for Treasury

Australia’s Treasury Wine Estates has received formal takeover offers from two private equity firms, according to the Australian Financial Review.

Friday, September 26th, 2014 No Comments »

China hotel chain drops Penfolds

InterContinental Hotels in China has dropped Australian brand Penfolds from its wine lists over fears of being embroiled in a trademark battle.

Friday, August 8th, 2014 No Comments »

KKR raises takeover bid for Treasury

US firm Kohlberg Kravis Roberts (KKR) has raised its takeover bid offer for Treasury Wine Estates by 10%.

Monday, August 4th, 2014 No Comments »

Penfolds ups distribution in France

Australian wine brand Penfolds has teamed up with the Nicolas wine group in an effort to improve its distribution in France.

Thursday, July 31st, 2014 1 Comment »

Penfolds offers wine fridge with every purchase

Penfolds is offering a discount on a wine cabinet for every six bottles of its Bin and Luxury bought as part of Treasury Wine Estate’s latest promotional drive.

Monday, July 28th, 2014 No Comments »

Penfolds locked in Chinese legal battle

Treasury Wine Estates has been taken to court over the use of its adopted Chinese name for Penfolds, “Ben Fu”, after a court verdict was appealed.

Monday, July 14th, 2014 No Comments »

Penfolds makes tactical launch move

Penfolds has announced a plan to shift the release date for its top end wines, launching them all together in October to tap into a key time of year for gift giving.

Wednesday, June 25th, 2014 No Comments »

Treasury writes down $260m of assets

Treasury Wine Estates has said it expects a AU$260 million impairment to its assets by the end of the year as it writes down the value of its wine business and embarks on a massive restructure.

Wednesday, June 25th, 2014 No Comments »

Rare spirits stash discovered in UK hotel

A bounty of rare wines and spirits has been discovered in a secret cellar at a hotel in Worcestershire.

Monday, June 9th, 2014 No Comments »

Treasury to cull 5% of workforce

Struggling wine group Treasury Wine Estates is to cut around 5% of its global workforce in order to invest more heavily in marketing and promoting its brands.

Thursday, May 22nd, 2014 3 Comments »

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