Dutch brewer Heineken has renewed its sponsorship of Premier League side Manchester City until the 2017/18 season.
Dutch brewer Bavaria has launched two new low-alcohol beers, which it claims have been inspired by the sport of cycling.
Michael O’Hare, current head of human resources at Heineken, is to quit the company and return to the US this summer.
From allegory to advertising, artists have frequently depicted the pleasures and pitfalls of drink in their work.
For the past two decades, the number of winemakers attempting to grow grapes for drinkable wine outside 32-52º and 28-46º latitude has increased.
With its first new American beer launch in 10 years, Heineken underlines its aspirations for the US market.
Master of Malt has tapped into the current gin revival with a range launch which promises “a completely new concept in the world of gin”.
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