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Sunday 4 December 2016 loc: GB

Millennials

How can wine producers cater to the tastes of millennials?

It’s no secret that the tastes of millennials can be tricky for wine producers to pin-point. Neil Anderson, marketing director of Kingsland Drinks, explores how wine producers can keep up with their ever evolving tastes.

Thursday, November 10th, 2016 1 Comment »

Litmus launches ‘Ginking’ gin and wine fizz

UK-based wine business consultancy Litmus Wines is targeting the millennial market with a new product combining gin and English sparkling wine.

Tuesday, October 11th, 2016 No Comments »

Rosé sales double due to frosé phenomenon

Sales of rosé wine in the UK have doubled over the summer due to the rise of the frozen rosé cocktail ‘frosé’ and the brosé phenomenon of rosé-loving men.

Tuesday, September 13th, 2016 No Comments »

Cru Bourgeois teams up with WSET to attract younger tasters

Crus Bourgeois du Médoc is working with the WSET to encourage and the Association of Wine Educators to encourage their students to attend the organisation’s annual UK tasting this month.

Wednesday, September 7th, 2016 No Comments »

Frontera targets millennials with ‘after dark’ range

Chilean wine brand Frontera is hoping to crack the lucrative US millennial market with the launch of a new ‘After Dark’ range, tailoring its labels to suit this demographic’s tastes.

Wednesday, July 27th, 2016 No Comments »

Aldi to open Shoreditch wine pop-up

Aldi is taking a turn for the trendy with the opening of a pop-up wine shop in Shoreditch Boxpark in East London.

Wednesday, May 11th, 2016 1 Comment »

Millennials driving UK wine spend

High-earning, treat-loving millennial consumers are driving wine sales in the UK according to a new report from Wine Intelligence.

Monday, May 9th, 2016 No Comments »

Crown Cellars funks up own-label range

Crown Cellars, the specialist wine and spirits division of Carlsberg UK, has launched an on-trade exclusive range of wines with ‘funky’ labels to appeal to new wine consumers.

Wednesday, April 20th, 2016 No Comments »

Top 10 millennial wine venues

The drinks business presents its top 10 London wine venues with millennial appeal…

Tuesday, April 5th, 2016 No Comments »

Millennials ‘new hope’ for baijiu market

This year’s China Food & Drinks fair revealed that baijiu brands see Millennials as a “new hope” for reviving sales of the Chinese spirit.

Friday, April 1st, 2016 No Comments »

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