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Saturday 23 August 2014

José Cuervo

Proximo to take over Cuervo’s US distribution

US-based distributors Proximo will take over the distribution of Jose Cuervo’s Tequila in the US and Canada on 1 July.

Monday, March 4th, 2013 No Comments »

Pernod says no to Cuervo but declares interest in craft spirits

Pernod Ricard is not about to take the world’s best selling Tequila into its portfolio, but its next foray in the mergers and acquisition market could be in the craft spirits sector.

Tuesday, February 19th, 2013 1 Comment »

Diageo ends Cuervo talks

Diageo has announced that it is ending its discussions with the Beckmann family, about acquiring Cuervo tequila.

Tuesday, December 11th, 2012 No Comments »

Diageo in talks with Beckmanns again

Diageo is reportedly once again in talks with the Beckmann family about greater ownership of the Tequila brand José Cuervo.

Monday, October 1st, 2012 No Comments »

Chinese milestone marked poignant close for Patrick Ricard

Patrick Ricard’s last official engagement for Pernod Ricard before his sudden death was a party to celebrate Martell Cognac passing annual sales of one million cases in China.

Friday, August 31st, 2012 No Comments »

Diageo Tequila deal could be sealed this week

Diageo is close to acquiring Jose Cuervo for an estimated $3bn (£1.9bn) in cash and shares.

Tuesday, August 21st, 2012 No Comments »

Maker’s protects its mark

Maker’s Mark bourbon has won a trademark protection for its distinctive red seal designed to look like dripping wax.

Thursday, May 10th, 2012 No Comments »

Diageo looks into José Cuervo deal

The drinks giant has reportedly been consulting Goldman Sachs and other banks as it seeks to gain control of the Tequila brand.

Monday, April 2nd, 2012 No Comments »

Walsh hints at departure date

Diageo’s CEO, Paul Walsh, has hinted at a date for his departure and confirmed that newly appointed COO, Ivan Menezes is the likeliest candidate to succeed him.

Tuesday, March 27th, 2012 No Comments »

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