Ballantine’s has launched a campaign calling for a universal whisky emoji – a digital icon allowing whisky lovers to affirm their love of the drink online.
Chivas Brothers has released two limited edition single malts from its distillery in Tormore, and a fresh new look for 2014.
Pernod Ricard has earmarked key areas for cost savings and future growth after the drinks group was forced to reduce its earnings forecast for 2013/14.
Laurent Lacassagne has taken up his new role as chairman and CEO of Chivas Brothers.
No single subject is raised more often than Malts versus Blends. And, ladies and gentlemen, I for one don’t buy it.
Workers at a bottling plant in Dumbarton have accidentally flushed thousands of litres of whisky down the drain.
Chivas Regal has launched a new blended whisky, its first product launch for five years.
Pernod Ricard has unveiled a £40 million investment in Chivas Brothers in a bid to keep up with an expected high demand for Scotch.
Wine and spirits brands are dipping back into their archives to communicate their history and heritage in response to a recession-led consumer desire for authenticity.
Chivas Brothers has overhauled the packaging of Plymouth Gin and increased the product’s price.
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